The Courage of Leadership

Raffa Financial ServicesRaffa Financial Services on 07/18/2019

Just because you’re the person in charge doesn’t mean you’re a leader. Yes, most leaders want their organizations to be successful, but many of them don’t have the courage to actually follow through and do what it takes to get there.

In order to take your team where you want it to go, you need to have the courage to take a stand and to make the tough decisions required to bring about success. It’s not enough to simply decide you are going to take a risk or do something new. You have to be willing to follow through.

Find your courage

Being a true leader means digging deep and finding the courage to take on some or all of the following challenges:

Resistance – When you are forging a new path negativity is a normal reaction. But when you believe strongly enough in your ideas, you will be able to move beyond resistance and help your team gain a level of understanding, acceptance, and enthusiasm for your vision.

Communication – Business is all about connections, and strong connections happen when you have the right conversations. Sometimes, these are also the tough conversations. Leaders who share their ideas honestly and are truly open to feedback are the leaders who do great things.

Action – Talking about things is great, but we all know actions speak louder than words. It’s not okay to introduce an initiative and then disappear, or to say one thing and do another. If you want to motivate people, you have to lead by example and let them see you’re 100% onboard.

Direction – We all have ideas about who the world says we should be as individuals, professionals, and leaders. However, those ideas may or may not be relevant. True leaders don’t get caught up in what they are supposed to be. They find the courage to be what they need to be for themselves, the organization, and the team.

Empathy – Leaders need to get results, but they also need to be human, and to see the humanity in others. Leaders who are afraid to fail create an environment where it becomes too dangerous for anyone to make an attempt that may not succeed. You can’t have a culture that builds people up if you’re constantly tearing them down.  

Responsibility – Great leaders hold themselves accountable, during good times and bad. Not only to they take responsibility for their own actions, they also hold their teams accountable for behaviors and results. Sometimes, great leaders have to forgo being “nice” in favor of being effective. This can be difficult, but it’s what true leadership looks like.

You have it in you

Doing what’s right can be difficult, challenging, and sometimes terrifying. But it can also be hugely rewarding. If you’re in a leadership position, it’s time to summon your inner superhero.

What are you waiting for? Put on your leadership cape and get to work.


Is your broker truly excited about organizational problem solving and helping you design an employee benefits strategy that helps you recruit top talent and makes your job easier? If not, give us a call. We live for this stuff! 

New call-to-action 


Photo by Mandy Godbehear

Want our business blogs delivered to you?

Enter your email address below to start receiving updates in your inbox!